Overview of the complete process below
1. Introduction to the Snapshot 0:00
Welcome to the overview of the snapshot.
Key components:
Folder for Enrich Lead Intelligence Sequence.
Workflow for Lead Intelligence Sequence.
2. Structure of the Workflow 0:10
The workflow consists of a four-email sequence.
Emails are dripped out every couple of days over a week.
3. Trigger Settings 0:40
No trigger is included by default to prevent accidental activation.
Users can add their own trigger (e.g., contact tag, new contact added).
4. Custom GPTs and Wait Steps 1:03
Custom GPTs are integrated throughout the workflow.
Wait steps are included to space out email sends.
5. Workflow Settings 1:20
Allow re-entry is toggled on.
Stop on response is enabled.
Settings are adjusted for contacts' time zones.
6. Purpose of Custom GPTs 2:03
Custom GPTs help create personalized and engaging emails.
Aim is to encourage replies from contacts.
7. First Email Structure 2:30
The first email is a cold outreach message.
It opens with a casual line to establish relevance.
Hints at a benefit or collaboration opportunity without revealing too much.
8. Personalization Techniques 3:09
Use personalized hooks from contact fields to avoid generic messages.
Information can be sourced from the Lead Intelligence Software.
9. AI Assistant Functionality 3:40
The AI assistant generates a summary of the contact's skills, experience, and relevance to your services.
10. Context for AI 5:12
If not using Lead Intelligence Software, provide context about services, products, and target audience for AI.
11. Email Tone and Length 5:51
Aim for under 120 words in the first email.
Avoid generic phrases and hard CTAs.
12. Advanced Options for GPT 7:00
Set system instructions for the GPT to follow industry best practices.
Define the tone as witty and professional.
13. Subject Line for First Email 7:59
Suggested subject line: "Quick question, [Contact's First Name]" for higher open rates.
14. Follow-Up Email Structure 8:50
The second email is a friendly follow-up.
Keep it under 80 words, reference original outreach, and tease benefits.
15. Subject Line for Follow-Up Email 9:20
Suggested subject line: "Worth exploring?" to maintain engagement.
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